Psychographics- Audience classification

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'Men's Health CSP analysis'

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1) Media Language (e.g. conventions, narrative, genre etc.) The colours they have used are traditional/stereotypical to males- black and blue. Also, the colours are bold, dominant and strong , so this parallels with how males are meant to be. Reinforces traditional gender roles. The cover lines are in capitals and the font is bold . This reflects how the magazine is aimed towards men, because the typography indicates macho and heavy . They have underlined words for emphasis, this communicates power, strengths and authority . The masthead to covered, depicting how the magazine is well-established . The long shot of the model is of Vin Diesel, a popular actor, enables audience how he is important for his physique. Direct mode of address used emphasises confidence . Also, the use of the plosives 'BLAST BODY FAT'-  indicates idea of being bestial/dominant . 'Gut Gone in 60 seconds'- intertextuality . Imperatives used to show authority . Vin Diesel- seen...
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Oh Comely - Audience

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  Oh Comely website page on advertising and audience 1) Oh Comely introduces itself as a stylish and elegant magazine . This way it comes across as niche and has many loyal readers . Oh Comely claim that they provide unique, yet inspiring, content . 2) T he print circulation/readership statistics for Oh Comely is: Social Media Reach: 100,000  Readers Per Issue: 25,000  Average Age of reader: 27  Sold through independents, WHSmith and international outlets  When comparing with Men's Health it is evident that they have a much smaller circulation/readership , however, this is purely based on the fact that it is a niche magazine , therefore a smaller/loyal target audience , whereas MH is a mainstream audience with a much larger target audience. 3) Oh Comely is distributed to the audience by signing up to annual copies and then get them delivered. They could also buy them from small shops and places like WHSm...
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Oh Comely close-textual analysis: blog tasks

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Front Cover 1) The typefaces on the front cover suggests to an Oh Comely audience that they value design as part of their identity. This is because they have used san-serif typography for the cover lines and they have used a handwritten style font for the masthead , which reflects a feeling of home, therefore creates a sense of belonging . 2) The words under the title suggests that the potential audience for Oh Comely are women who are interested in niche articles. Therefore, the audience is most likely to be a middle class, graduate (ABC1) demographic , as they are more likely to understand topics like that. They subvert the conventions of a mainstream magazine. 3) The cover lines use narrative to create enigma as they give liminal information which leaves the audience in a mystery. Therefore, they are more likely to read the magazine. Also, the cover lines reflect the kind of content that Oh Comely provide, inspiring content. 4) Oh Comely have used a power...
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